TikTok Marketing: Go Viral & Drive Sales
Reach 1+ billion monthly active users on the world's fastest-growing social platform. We create authentic, engaging content that leverages trends, sounds, and algorithm secrets to maximize reach and conversions.
Why TikTok Is The Most Powerful Platform Right Now
TikTok's unique algorithm and content format create unprecedented opportunities for brands to go viral and reach millions organically
Unmatched Viral Potential
Unlike other platforms, TikTok's For You Page shows content to users who don't follow you. Even accounts with zero followers can reach millions if the content resonates.
Gen Z & Millennial Goldmine
60% of TikTok users are Gen Z with massive purchasing power. This is where younger audiences discover products, trends, and brands they'll buy from.
High Purchase Intent
67% of TikTok users say the platform inspired them to shop, even when they weren't planning to. #TikTokMadeMeBuyIt has billions of views for a reason.
Lower Ad Costs
CPM and CPC on TikTok are typically 50-70% lower than Facebook/Instagram, making it incredibly cost-effective to reach new audiences at scale.
Authentic Content Wins
Polished ads don't work here. Raw, authentic, entertaining content performs best. Users want realness, not corporate messaging.
Trend-Driven Growth
Jumping on trending sounds, hashtags, and challenges can 10x your reach overnight. The platform rewards timely, relevant content.
Content Types That Dominate TikTok
Trend Jacking
Quickly adapt viral trends, sounds, and challenges to your brand. When done right, this is the fastest way to reach millions. We monitor trends 24/7 and execute within hours.
Educational/How-To
Quick tips, hacks, tutorials, and behind-the-scenes content. "Learn TikTok" is massive. Teaching while entertaining builds authority and trust fast.
Storytelling/POV
Point-of-view narratives, customer success stories, day-in-the-life content. People connect with stories, not sales pitches. This format drives insane engagement.
Product Showcases
Unboxings, product demos, before/afters, and "things you didn't know you needed." Direct, visual product content converts like crazy on TikTok Shop.
UGC & Influencer Content
Partner with TikTok creators who already have your audience's trust. Their authentic reviews and creative spins on your product drive massive awareness and sales.
Entertainment/Memes
Funny, relatable content that happens to feature your brand. Make people laugh first, sell second. This builds brand love and organic community.
TikTok Algorithm Secrets
Understanding how the algorithm works is the difference between 500 views and 5 million views
Hook in 3 Seconds
- • Average watch time is THE most important metric
- • First 3 seconds determine if people keep watching
- • Start with curiosity, shock, or pattern interrupts
- • Loop videos so people rewatch (doubles completion rate)
- • Shorter videos (7-15s) complete more but may limit depth
Engagement Signals
- • Likes, comments, shares, saves all boost reach
- • Ask questions to drive comments
- • "Controversial" opinions spark discussion
- • Reply to comments with video (creates more content)
- • Shares are 10x more valuable than likes
Posting Strategy
- • Post 1-3 times daily for maximum growth
- • Best times: 6-9 AM, 12-2 PM, 7-11 PM local time
- • Use 3-5 relevant hashtags (mix trending + niche)
- • Leverage trending sounds within 3-7 days of virality
- • Delete poorly performing videos (saves your account score)
TikTok Ads Platform
Combine organic reach with paid amplification for explosive growth
In-Feed Ads
Full-screen videos in For You feed. Look native, drive clicks, conversions, or app installs. Most common ad type.
Spark Ads
Boost organic posts (yours or creators'). Keeps engagement on original post. Highest performing ad format.
TopView Ads
First thing users see when opening app. 60-second videos, massive reach. Best for brand awareness campaigns.
TikTok Shop Ads
Native shopping experience with product tags. Users buy without leaving TikTok. Game-changer for e-commerce.
Real Client Results
Average metrics from brands we've scaled on TikTok
Common Questions
Is TikTok only for young people?▼
Not anymore. While 60% of users are Gen Z, the 30-49 age group is the fastest growing segment. We've seen success with everything from fashion brands to financial services. If your audience is under 50, they're probably on TikTok.
How much content do I need to post?▼
For growth, 1-3 videos daily is optimal. TikTok rewards consistent creators. We handle all content creation, so you don't need an in-house team. Most clients start with 5-7 videos per week and scale from there.
Can B2B companies succeed on TikTok?▼
Absolutely. B2B TikTok is exploding. Companies like HubSpot, Shopify, and Adobe crush it with educational content, industry tips, and behind-the-scenes. Decision-makers are on TikTok during their downtime - meet them there.
Do I need to show my face on camera?▼
Not necessarily. While personal brands benefit from face-to-camera content, many successful accounts use voiceovers, product demos, text overlays, or animations. We adapt the content style to what you're comfortable with and what works for your brand.
Ready to Blow Up on TikTok?
Let's create content that resonates with TikTok's algorithm and your audience. Turn views into customers at scale.
Start Your TikTok Strategy